Trend in the furniture market

With technological innovation and product updates, more and more small and medium-sized furniture is gaining new contracts and opening up new markets to increase market share, As the furniture industry continues to expand, an increasing number of brands are investing in their product lines, making for a highly competitive market. Falling behind may result in being overshadowed by stronger competitors.

Why make a differentiation?

Since the furniture market is so competitive, as a leather sofa factory we are committed to providing different furniture brands with guaranteed furniture so that they can go about selling quality furniture without any worries. So, as opposed to shoddy furniture, we Iconic society sofa manufacturer will differentiate ourselves from other leather sofa suppliers through product differentiation.

Product differentiation not only helps us to gain a competitive advantage, but we also build quality relationships with our target audience, which for us at ICONIC SOCIETY FURNITURE is furniture brand sellers from all over the world, and we understand your needs. In the following paragraphs we will explain how we can meet your needs and differentiate our products from your peers.

How to make a differentiation?

As a manufacturer of good quality custom made furniture, we differentiate our products vertically from those of our competitors.
For each of our target audiences, when they come into contact with each product, they will evaluate our sofas through different influencing factors, such as the functional availability of the sofa, the quality of the materials used in its production, the price of the finished product, etc. Each of our customers will evaluate our sofas on different factors.
As sofa supplier, we have chosen to differentiate ourselves in terms of the materials used in the production of our sofas, because we know that the materials used in the production of our sofas are a necessary prerequisite for every piece of furniture. If the price of a sofa is low, but the materials used in its production are cheap and perishable, it will only become a piece of rubbish in the rubbish heap.
This is why differentiation in production materials can help us to differentiate ourselves from our competitors.

Sofa frame

For the frame of our sofas we use Finnish pine, because Finnish pine grows slowly and its wood is particularly hard, especially the heartwood and that is why it is one of the densest conifers on the planet. With a frame made from Finnish wood, it can become very hard and durable, as in our favourite sofa, EARL STANHOPE, which has a frame made from Finnish pine with fluffy goose down and high resilience density foam, this chesterfield is hard and durable inside, but soft and comfortable to sit on.

Chesterfield Stanhope Sofa -- Earl Stanhope

Top grain leather

We do not source the finished leather from outside, but from the yellow cowhide imported from Brazil, which we process and produce ourselves, through the steps of spray paint, ironing, shaking and hand-color to produce a leather that is unique to the sofa.

As in the modern style of SOUTH BEACH MARTINI, which is made from an original cattle hide, through the above steps. By ironing the leather, we are able to lock the color in place so that it does not fade during subsequent use. The leather is shaken to make it softer and more flexible, so that it can withstand different weights in use, making a sofa more durable and comfortable.

Master Red Leather Sofa -- South Beach Martini

Contact Us

In fact, apart from the material differences in the frame and leather, there are other areas that can be looked at to make a difference. As a Leather sofa factory, we do not only differentiate our frames and leathers, but also our 3.8mm zig zag spring, plush down, durable linen, etc. If you would like to know more about how we differentiate our furniture, please take a look at our ICONIC DAILY.

If you are interested in more information about our furniture, you can click here to browse more products and there may be something for your company, or you can click here to contact us directly and we will always be happy to answer your questions.

***FAQ***

Q: Do you have a minimum order requirement?

A: Yes, To ensure that we can keep our prices competitive and continue to provide high-quality products, we have a minimum order requirement in place. This requirement may vary depending on the specific products you are interested in ordering. If you have any questions or would like to discuss our minimum order requirement further, please don't hesitate to contact us.

Q: Can you provide a quote for my specific furniture needs? 

A: Yes, we can provide a quote for your specific furniture needs. Simply contact us with the details of your order and we will provide you with a customized quote.

Q: Why trust ICONIC SOCIETY?
A: We are mature leather Chesterfield sofa suppliers, we can create comfortable and quality home living experience for our customers with high quality products, exquisite craftsmanship, diverse services and affordable prices.